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SC Chapter Virtual Meeting - Intellectual property as a key part of your business strategy
About this event
Please register for South Carolina Chapter Meeting on October 29, 2020 1:00 PM EDT at:
https://attendee.gotowebinar.com/register/8948836487346665484
After registering, you will receive a confirmation email containing information about joining the webinar.
Topic: "Intellectual property as a key part of your business strategy "
The legal protection of an organization’s intellectual assets to create intellectual property (IP) is a key element of any strategic plan. Intangible assets represent ~ 80% of the S&P 500. Too often, business managers relegate IP strategy and management to creative personnel and legal staff, ignoring a critical opportunity to create strong competitive advantages. IP can have a significant impact on the operation, success and even survival of a business. The goal of this talk is to equip managers with the tools to identify IP assets, manage their development and implementation, and to create IP strategies tailored to business objectives.
About the Speaker:
Dirk Brown
Event Contact(s)
Michael Rushing
Registration Info
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